Assistant Brand Manager, K&G
Tailored Brands, Inc.’s purpose is to help our customers love how they look. We accomplish this by providing a personal, convenient, one-of-a-kind shopping experience with compelling products and world-class service. We help fulfill this mission by providing our employees with an engaging and inclusive workplace focused on teamwork, growth and respect.
We are seeking a highly motivated and experienced Assistant Brand Manager to join us in our headquarters in Fremont, CA.
The Assistant Brand Manager is responsible for providing key assistance to the retail brand marketing team’s initiatives and logistical support to maintain the K&G Brand. This key teammate will provide support on campaigns including the overall coordination and completion of specific projects ensuring consistency with the brands strategy, commitments and goals for the assigned brand. The Assistant Brand Manager reports to the Marketing Director and is part of a cross-functional Marketing team that includes CRM, Integrated Marketing, Creative and Advertising Production. The Assistant Brand Manager is also responsible for managing the MARCOM calendar, day-to-day brand support, and tracking of marketing projects with cross functional teams and partners within the organization.
Key Areas of Responsibility
•Brand Cross-Functional point person for internal and Atlanta Corp teams
•Support brand loyalty programs and initiatives
•Ensure all channel/creative teams are informed of promotional calendar changes
•Work with Direct to Consumer team to kick off projects
•Brief creative and channel teams on seasonal events
•Manage the MARCOM and GTM calendar
•Approve all projects before execution
•Report on marketing related customer service issues
•Work with merchandise team and Advertising Production to develop seasonal priorities and shot lists
•Constantly monitor and report on customer reports
•Assist with customer surveys