Hybrid Senior Store Manager
Position Title: Sr. Store Manager Reports To: Regional Manager
Job Overview
The Senior Store Manager (SSM) is responsible for the overall performance of the individual store location that he/she manages, as well as the multiple businesses contained within (retail, rental, custom and tailoring). He/She must be a sales coach and leader, operational director, and facilitate the consistent performance of the appropriate benchmark selling behaviors and team selling within their store and within the greater market area in which they provide training support. To be successful in this role, the SSM needs to think innovatively, act strategically, and create a culture of a customer-obsessed team that creates a world-class experience each and every day. He/she will establish a clear and compelling direction and coach the store(s) team to run the store(s) efficiently, be customer-ready, set up per visual merchandising direction and up to brand standards every day. The SSM is expected to build a high-performing team(s) through trust, commitment, and a focus on results. The SSM’s role is to lead their store team(s), through change in order to implement and adapt to new programs. They will establish a clear and compelling direction and coach their own store management team to develop sound operational plans to execute flawlessly. In addition, the SSM will create a healthy culture through coaching, positive recognition and creating an environment where opinions matter. He/she must work well with and demonstrate respect for colleagues at all levels and consistently contribute to a positive work environment.
Leadership:
- Set clear expectations for leadership behavior and accountability for results; delegate execution and empower others to make decisions.
- Lead by example as an active coach, providing ongoing feedback and guidance.
- Effectively communicate priorities and business-driving information to ensure the store team is aligned and equipped to maximize opportunities.
- Lead change throughout the greater market by providing training support and follow up to all new initiatives and policies.
- Implement sales training for new hires, as well as host sales training for tenured employees where growth and learning opportunities exist.
- Be the champion and brand ambassador of change to ensure alignment between the stores and Region.
- Provide strategic oversight and guide the store team to identify, recommend and implement changes to improve productivity and reduce cost and waste.
- Build strong partners with the Regional Manager and multi-unit managers (FOM, ZVMM, Recruiter, Human Resources Business Partner), to utilize the support provided to lead your store in various areas.
- Present a thorough understanding and reporting of issues, performance results, opportunities, and challenges to the Regional Manager; provide recommendations and action plans for improvement.
- Support store team to give back to the community with outreach efforts.
Business Acumen
- Responsible for achieving goals and budgeted objectives through sales, profitability, and other financial measurements.
- Analyze key store metrics to ensure established goals are met and achieve desired performance results as measured on the Scorecard.
- Ensure that direct reports adhere to corporate policies and procedures.
- Evaluate schedules to ensure proper planning to execute initiatives, tasks and maintain proper sales coverage to deliver the customer service expectations.
- Champion the company initiatives in order to ensure employees are adopting and using the systems or programs to be customer-ready and operationally sound (i.e., sales training, store Apps, workforce management, task management, applicant tracking system, etc.).
- Develop a team which consistently demonstrates the benchmark selling and rental techniques. Continuously encourage and participate in team selling.
- Track and report on competitive activity and provide recommendations for store initiatives.
- Manage store budgets effectively (Payroll, Supplies, Paid-Outs, Travel & Expense).
- Stay informed on corporate communication, directives, initiatives and policies/procedures to serve as the first-line of support of the store and the region.
- Understand the demographics of the store to support local marketing events such as Bridal Shows, Trunk Shows, etc. and opportunities to drive traffic.
Operations:
- Develop, plan and implement a strategy to maximize achievement of sales with a focus on trends and preferences.
- Direct consultants in setting, meeting and maintaining personal volume and statistical sales goals. Monitor sales and provide feedback to selling personnel.
- Ensure Wardrobe Consultants and other team members strive to build long-term, quality relationships with customers.
- Ensure all store employees follow through, in a timely manner, on all customer commitments.
- Hold store team accountable to sustain customer-ready store(s) and to execute to all of the items on the operational, visual, brand, and loss prevention store-walks (audits).
- Implement in-store programs designed around industry best practices to increase efficiencies in operational and brand excellence.
- As the Sr. Store Manager your store should represent the brand at the highest level visually set to company standards (inside/outside) and promotional signage is set up per direction.
- Promptly report to your Regional Manager and the HRBP any employee concerns, requests, incidents or accidents, including (whether stated or observed) arising under the Anti-Discrimination and Harassment policy and no retaliation policy.
- Identify underperforming product, work with the Regional Manager to develop a plan.
Talent Development
- Serve as the trainer by developing leaders for succession planning.
- Manage multiple locations when needed to support the business
- Commute to store locations as required.
- Support a culture of learning and development, ensuring that training is leveraged throughout the Region.
- Continuously observe the work performance of your team(s) and supply immediate feedback to all employees when expectations are not met and positive reinforcement when they are. Consistently recognize good performance and reward accordingly.
- Guide selling teams to understand customers' wardrobe needs, and show customers appropriate product to meet those needs.
- Ensure compliance with the Safety in the Workplace Policy and all safety guidelines.
- Ensure all employees review and apply the position specific training materials on the brand intranet sites
- Complete, apply and enforce all management and sales training provided on the brand intranet sites.
- Make employment decisions and/or recommendations to sustain a high performing talent pool.
- Manage direct reports performance and assist in making improvements to their performance through coaching, mentoring and administering performance reviews.
- Own personal development and career path.
- Other duties as assigned.
Key Competencies
- Vision & Strategy
- Operational Excellence
- Customer-Obsessed
- Culture & Teamwork
- Talent Development
- Effective Communications
- Personal Growth
- Critical Thinking
- Innovation & Agility
Qualifications
- Bachelor's Degree preferred
- Minimum 5 years’ successful experience in retail store management.
- Minimum 5 years’ experience retail sales with proven track record.
- Must have strong project management, decision-making and problem-solving skills.
- Quantitative and analytical skills with an understanding of sales metrics.
- Creative, and business savvy individual who demonstrates good judgement and is tuned in to the pulse of the organization.
- Self-motivated, results oriented, innovative thinker.
- Strong organizational and leadership skills and the ability to multi-task in a fast-paced and dynamic environment.
- Excellent communication skills, both written and verbal. Comfortable communicating with partners at all levels, both internal and external.
- Demonstrate active listening and problem solving skills
- Strong interpersonal skills, including the ability to easily engage others in positive dialogue one-on-one or in a group setting, and at different levels.
- Skilled at prioritizing duties, working under time constraints, handling multiple tasks, and working independently while remaining flexible to changing priorities and assignments
- Proven ability to develop teams into high performing individuals and by providing training and development
- Experience building store(s) with strong and committed team – evidenced by employee retention and engagement.
- Proficient in technology systems and applications.
Physical and Mental Requirements
- Interpret, follow and execute detailed instructions. Learn, apply and retain Company policies and procedures; merchandise and selling information.
- Solve employee and customer problems containing numerous variables and be able to relay sensitive or complex information and obtain consensus from diverse groups.
- Read, count and write to accurately complete documentation and inventory. Carry out simple addition, subtraction, multiplication and division or be able to perform these with a calculator.
- Bend down and squat to locate and pick up merchandise located at ground level and to assist customers put on shoes; bend down and crouch to mark pants for alterations.
- Lift arms and reach over the head to hang or take merchandise off racks or place on customer.
- Operate a computer and cash register, including manual tasks such as reaching across the counter to exchange monies with customer, grasping, pulling, pushing, and folding merchandise to wrap customer purchases.
- Portray a professional well-groomed appearance and maintain good personal hygiene.
- Thrive in a fast-paced and competitive sales environment.
- Stand and walk for the majority of work shift, sometimes as long as twelve hours per day, five or sometimes six days per week.
- Frequent (at least 2/3 of the work day) bending and twisting at neck and waist, crouching and squatting, reaching above and below shoulder height, grasping, pulling, pushing and fine manipulation with both hands, lifting up to 50 lbs.
- Must be able to climb ladders.
- See and distinguish between fabric patterns and colors.
- Meet all schedule requirements. Work at least 40 hours per week, which may include working any of the hours the store is in operation, at least two closing shifts per week, Saturdays, and six days per week during peak periods.
- Travel as required.
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.